social media – a petter idea

This is Important!

petter — Wed, 18 Jan 2012 22:47:14 +0000

Clay Shirky explains the real problem with the SOPA/PIPA bill that the US Congress is about to make into a legislation that threatens to close down the Internet. At the TED offices, Shirky delivers a proper manifesto – a call to defend our freedom to create, discuss, link and share, rather than passively consume.

It may seem that this is a US only problem, but it actually is directed against the Internet globally.
Please watch the whole video and act!

If you’re on an iOS gadget you may click this link to watch the video.

Make it easy to find good reading

petter — Tue, 22 Nov 2011 15:40:59 +0000

When in Madrid, I spotted a library for modern commuting people. I wonder if anything like this may be found in other city metros? Maybe there is one in Stockholm, even though I’ve never seen that…

Social media presence?

petter — Mon, 21 Nov 2011 23:09:50 +0000

Why do companies chose to set up a presence in social media? It makes much sense to find B2C companies on Facebook and Twitter, but what about B2B? Stora Enso has chosen to follow no one and has tweeted only 29 times to its 532 followers. What’s the purpose with a twitter account that looks like this?

Life-long learning

petter — Mon, 18 Apr 2011 10:01:19 +0000

http://web20classroom.blogspot.com/2010/11/why-are-you-life-long-learner-follow-up.html

Our ways of learning are changing, but it seems that not everyone is aware. Douglas Thomas and John Seely Brown describe in their new book A New Culture of Learning: Cultivating the Imagination for a World of Constant Change, how a new type of learning takes place without books, teachers and classrooms. It is a social phenomenon that emanates from the amazing interactivity we have acquired with the many new Internet tools like Wikipedia and Facebook. We meet with a new form of culture in which knowledge is seen as fluid and evolving, the personal is both enhanced and refined in relation to the collective, and the ability to manage, negotiate and participate in the world is governed by the play of the imagination.
Jane Hart describes part of this development in her Social Learning Handbook. Her strong statement is that Life in the Social Workplace is not something you just talk or read about; it’s something you do! She has created an interesting presentation entitled A new approach to workplace learning:

A new approach to workplace learning

Marketing and Social Media Trends

petter — Tue, 22 Mar 2011 21:19:41 +0000

In his blog on influential marketing, Rohit Bhargava who works at Ogilvy has listed 15 social media trends that are changing the world of marketing.
I especially favour his No. 1 Likeonomics that shows how a Like by the right person on a Facebook page may mean more than a major campaign in print.
His No. 5 Rise of Curation is another favourite, with examples like paper.li and the iPad apps Flipboard and Zite.
No. 9 Appification of the Web is yet another interesting aspect, also described by Chris Anderson and Michael Wolff in their Wired article The Web Is Dead. Long Live the Internet.
You can watch Rohit’s presentation here and judge for yourself.