a petter idea

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How the mighty fall…?">How the mighty fall…?

January 26th, 2012 · No Comments · digital media, innovation & management, printing & publishing

Oh yes, Kodak missed the oppor­tun­ity to prosper from their innov­a­tions in digit­al ima­ging and the digit­al cam­era. So how come they didn’t see what was com­ing? I guess they were stuck in their old busi­ness mod­el of mak­ing film that had made them a for­tune. When you’re feel­ing com­fort­able with the old and the old still brings in some money, it seems impossible to look up and get a grasp of the long view. At least not without tak­ing help from a out­sider that isn’t trapped in the present.

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