Posts Tagged ‘digital media’

Clever usage of Mag+

FORM Magazines

290 x served & 52 x viewedI have had the priv­ilege of super­vising two clev­er stu­dents on a thes­is for the Bach­el­or Degree in Graph­ic Arts Tech­no­logy at the Dalarna Uni­ver­sity. The pair of them, Kim Car­los Rehn and Agnes Forsell have addressed the top­ic Advert­ising in digit­al magazines: Place­ment and design of ads in […]

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No more bowling…

328 x served & 62 x viewed­Ninni Lindertz, Seni­or Mar­ket­ing Strategist at Face­book Nor­d­ic, gave an inspir­a­tion­al talk at the “Guldäg­get inspirerar” event. Ninni put for­ward bowl­ing as an example of how mar­ket­ing used to be done. Tak­ing a full-size bowl­ing ball and try­ing to strike down as many pins as pos­sible in one go. […]

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Being creative in She-left-you

Creative Summit is held in the North of Sweden during two days in June. Great minds from all over the world will gather to share, talk and think about how the communication industry will evolve in the future. Will I be seeing you there?

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This is Important!

Clay Shirky at the TED offices, January 2012

Clay Shirky explains the real prob­lem with the SOPA/PIPA bill that the US Con­gress is about to make into a legis­la­tion that threatens to close down the Inter­net.

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Curiosity killed the cat …Not!

105 x served & 36 x viewedNo, curi­os­ity is some­thing good. Today there’s even talk about not killing young children’s curi­os­ity dur­ing their first school years. Amaz­ing if that will hap­pen with­in reas­on­able time… Per­son­ally, I am devoted to make a liv­ing from my curi­os­ity. People used to say that…

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Life-long learning

Lifelong learning word cloud

Our ways of learn­ing are chan­ging, but it seems that not every­one is aware. Douglas Thomas and John Seely Brown describe in their new book A New Cul­ture of Learn­ing: Cul­tiv­at­ing the Ima­gin­a­tion for a World of Con­stant Change, how a new type of learn­ing takes place without books, teach­ers and classrooms.

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Marketing and Social Media Trends

104 x served & 14 x viewedIn his blog on influ­en­tial mar­ket­ing, Rohit Bhar­gava who works at Ogilvy has lis­ted 15 social media trends that are chan­ging the world of mar­ket­ing. I espe­cially favour his No. 1 Likeo­nom­ics that shows how a Like by the right per­son on a Face­book...

Stuff that doesn’t work – yet

152 x served & 58 x viewedI just remembered a really inspir­ing talk at Guldäggs­dagarna 2010. This was almost a year ago, but I believe it is still well worth shar­ing. Click image to play video. Faris Yakob was Chief Tech­no­logy Strategist of McCann Erikson in New York, and is...

Crowd-Accelerated Innovation

96 x served & 15 x viewedChris Ander­son taught me a new concept: Crowd-Accel­er­ated Innov­a­tion. Three thing are needed for this: a (big) crowd, light (open vis­ib­il­ity) and desire. This is most eas­ily achieved by util­ising web video such as You­Tube, where it is pos­sible to real­ise glob­al innov­a­tion. It...

What is a book, actually?

96 x served & 17 x viewedI believe that the book as an arte­fact has a very strong notion with most people. “I would nev­er read a book on a crappy screen” may still today be heard from a major­ity of people. IDEO has recently pub­lished a video show­ing three...

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